ASTELLAS
THE LANDSCAPE OF PROSTATE CANCER
A TALE OF TWO CITIES
In 2019, after almost a year of research and workshops with Professor Olof Akre and Professor Jan-Erik Damber and Astellas Brand Manager Susanne Schönbeck, Oh No Gravity (then Hoy Film) started planning the production of the Astellas film "The Landscape of Prostate Cancer".
The production was to be shot in Gothenburg, slated for early 2020.
But then the world changed.
NEW PLAN
When the pandemic hit Sweden in march 2020, we weighed our options. Travelling restrictions, no large crews and very limited access to the two professors.
But together with Astellas, we found a way. We were going to shoot the professors in their respective home towns with the smallest crew possible.
That meant shooting half of the film in Gothenburg and the other half in Stockholm.
Shooting on two locations meant planning every single move and line delivery in detail.
The first location became the template for the lighting, camera work and the overall pacing of the film.
The second location was matched in lighting and shot in front of a green screen to be keyed out in post production.
IT WORKED
After shooting both locations, we headed back to our post production office for editing and visual effects. Slowly but surely, we started to see that our revised strategy had worked.
Two years in the making, this mini documentary involving two world renowned professors in prostate cancer epidemiology and the Gapminder tool made famous by the late great Dr. Hans Rosling, was finally taking shape.
ASTELLAS – The Landscape of Prostate Cancer
Presented by Prof. Jan-Erik Damber & Prof. Olof Akre
Producers: Tobias Martinsson & Louise Olow Åslund
Directors: Joan Valdes & Tobias Martinsson
Writers: Joan Valdes & Ludvig Orvegård
Camera: Tobias Martinsson
VFX and animations: Robin Jakobsson
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